Privacy Policy

Privacy Policy

MK Dance Academy

Last updated: 09.01.2026

1. Introduction

MK Dance Academy ("we", "us", or "our") is committed to protecting the privacy and personal data of our students, parents/guardians, staff, and visitors. This Privacy Policy explains how we collect, use, store, and protect personal information in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Personal Data We Collect

We may collect and process the following types of personal data:

  • Student name, date of birth, and contact details
  • Parent/guardian names and contact details
  • Emergency contact information
  • Medical or health information relevant to safe dance participation (e.g. injuries, allergies)
  • Class attendance records and examination entries
  • Payment and billing information
  • Photographs and videos taken during classes, rehearsals, or performances (with consent)
  • Correspondence and communications with us

3. How We Collect Personal Data

Personal data is collected when:

  • You register or enrol with the dance school
  • You complete forms (online or paper)
  • You communicate with us via email, phone, or social media
  • Photographs or videos are taken during classes or events
  • Payments are made for classes, uniforms, or examinations

4. How We Use Personal Data

We use personal data to:

  • Provide dance training and related services
  • Manage class schedules, attendance, and examinations
  • Communicate important information (e.g. timetable changes, events)
  • Ensure student health, safety, and wellbeing
  • Process payments and maintain financial records
  • Comply with legal and regulatory obligations
  • Promote the dance school (only where consent has been given)

5. Legal Basis for Processing

We process personal data under the following lawful bases:

  • Performance of a contract (to provide dance classes)
  • Legal obligation (e.g. safeguarding, accounting requirements)
  • Legitimate interests (running and improving our dance school)
  • Consent (for photos, videos, and marketing materials)

6. Photographs and Videos

We may take photographs or videos during classes, rehearsals, or performances. These may be used for:

  • Internal training and assessment
  • Performances and examinations
  • Marketing and promotional purposes (website, social media, printed materials)

Consent will always be obtained before using images or videos for promotional purposes, and consent may be withdrawn in writing at any time.

7. Data Sharing

We do not sell personal data. We may share personal data only when necessary with:

  • Examination boards and awarding organisations, including but not limited to the Royal Academy of Dance (RAD) and the Imperial Society of Teachers of Dancing (ISTD), for the purposes of student registration, examination entry, assessment, and certification
  • Dance competitions/festivals
  • Payment processors
  • Professional advisers (e.g. accountants)
  • Legal or regulatory authorities where required by law

Only the minimum necessary information is shared for these purposes. All third parties are required to respect the security of personal data and to treat it in accordance with the law.

8. Data Storage and Security

Personal data is stored securely, either electronically or in locked physical files. We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or misuse.

We retain personal data only for as long as necessary for the purposes for which it was collected, including legal and accounting requirements.

9. Your Rights

Under data protection law, you have the right to:

  • Access your personal data
  • Request correction of inaccurate or incomplete data
  • Request deletion of your data (where applicable)
  • Object to or restrict processing
  • Withdraw consent at any time
  • Lodge a complaint with the Information Commissioner’s Office (ICO)

10. Children’s Data

We recognise the importance of protecting children’s personal data. Information about children is collected only with parental or guardian consent and is used solely for the purpose of providing dance education and ensuring safety.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be communicated and the updated policy will be made available on request or via our website.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle personal data, please contact:

MK Dance Academy

Contact Name: Michaela Tees

Email: mkdanceacademy@outlook.com